WE SOLVE COMPLEX BRAND PUZZLES
Internationalising a local destination from its roots.
How can we bring a historic place, where culture is preserved and celebrated, forward for future generations? How can it be a compelling destination for both local and international visitors?
Growth through product portfolio repositioning.
What does luxury mean in today’s society? With more and more people gaining access to luxury brands, its definition is losing value. So how can a brand set itself apart?
Developing 1 brand over 4 continents through 250 franchises.
A new generation of pleasure seekers want a hospitality experience that’s ’NOW & WOW’. They expect their senses to be energised in a live and vibrant way, matching their vigour for life. All to be shareable of course to the benefit of the brand’s presence on social media.
Reaching market leadership by maximising customer experience.
In the fight for profit margins, retail can sometimes lose focus when talking too much product. When a brand uses emotional storytelling to show what it stands for, sales will follow.
Shaping a brand’s soul.
How can you talk to your valued customers, show them that you truly understand them? Put their needs first, whilst raising prices in order to deliver a better service.
Transitioning sales, from bricks to clicks.
When a brand of shopping centres wants to launch a webshop, how can we communicate the digital without overshadowing the tangible experience?
Elevating a challenger to one of Europe’s largest fashion platforms.
How can you reach as many consumers as possible when your brand is new to their market? Communicating an empathetic brand philosophy is a good start.
Boosting ROI by unifying two contrasting communications approaches.
'Keep it simple’. It’s easier said than done. So how can research lead to a single-minded communications plan with a striking approach?
Crafting a pet food brand using traditional Chinese medicine for European markets.
How do you create a brand from scratch? The brand name and proposition comes from listening deeply to what consumers (or in this case ‘owners’) want.
Creating a food and lifestyle platform to revolutionise health.
Can we really get people to reduce their (harmful) medicine intake and improve their health? Large platforms are only successful when they feel tailor-made to each individual user. When it comes to health, a combination of useful content can lead to unexpected benefits.
Bringing a brand’s rich heritage to life for a more luxurious appeal.
To make a giant leap forward, sometimes you must delve into your past to find and define your core values.
Optimising the performance of the global supply chain.
Tech can be complicated to communicate. Yet it often simplifies the workflow, leading to better efficiency. How can you relate this through a new captivating design language?
Attaining then maintaining market leadership.
Communicating the invisible is not impossible. Maintaining a consistent brand identity through a broad scope of relevant media keeps a brand at the forefront of people’s minds.
Transforming a product brand into a trusted full service partner.
When a brand can be seen as a full service partner, sales can increase exponentially. Brand perception changes and complex communication is made simpler.